Friday, 16 December 2016

KEYWORD: THE POWER OF SINGLE WORD

KEYWORD: THE POWER OF SINGLE WORD

Welcome Back!!!
After a brief introduction to SEO and On-Page we carry this along with us and move forward with details of Keyword Research.
Now, firstly that all again about on page SEO, don't worry I won't start again for that you can Go to my previous blog Search Engine Optimizatiom: Tutorial 1 (On-page SEO)

Now let's go through all the aspects of Keyword Research topics one by one, Hit it!!! 

As I said in previous blog about four type, I really don't wanna repeat that just look in the image
Courtesy: Myself☺☺


Keyword Research :

This is the easiest and most complicated part,  whooh confused, I can understand.

Easiest because it can be done easily but after research what type of keywords you will place. As it is required to be placed in every section with a proportion and relevance obviously.
Like I can't use "On-page Seo" for continuously 10-15 times in this blog continuously but it should be used in proportion.


Now what is a keyword?


Courtesy: Car Insurance 2016



Well, we will not go to much technical side but in short, it is that magical word which every search engine want to read as per its relevance. Ummm, again confused, don't worry let me make it more simple for you.

You search Microsoft and the first result on any search engine is the official website of Microsoft.
Microsoft is the keyword here, Now please don't make your website name as Microsoft, for God's sake.

Now, I hope you have understood what is a keyword actually, it is the word which people search, and if that word is available in your website or blog than for google, you are the answer of that search.

How to Do Keyword research


Courtesy: www.30dayclearing.com



For that there are certain software and one which is most widely used is Keyword Planner, but I recommend SEMRush instead of that
How to use keyword planner.

How to choose keywords?

I would personally recommend never ever use a keyword which is not relevant as per your website or blog. Choose the relevant keyword according to your business.

How and where to place keyword after keyword research?

URL

Courtesy: wiredimpact.com

If you are using that for your home page place it in url for example yourKeyword.com, yourKeyword.org etc.

If you are not using it on homepage than use it as website.com/keyword.

If you are using phrase as key, like best seo school than use it as best-seo-school rather than best_seo_school.

Title Tag

Use 1 keyword in your title, but remember don't use in repetitive format, it will be counted as spam. 

Description

Use 2-3 keywords in your description and please be relevant and logical just don't put it all in queue, make proper sentences one or two.

Meta Keyword Tag:

You can use upto 10 keywords for this tag.
Syntax <meta name="keywords" content="keyword 1, keywor2, so on">


Main Content

Here, you can use as many keywords as you want but remember one thing, always be sensible and use keyword relevant to your sentence, as you might have heard "Content is King"
Always keep the main content with minimum 400-500 words.
Keyword should not exceed a threshold of 6%, in ideal cases it is 4%-6%.

That is not all for Keyword research but I want to stop this post because I don't want it so long that it becomes boring. So this is from my side and visit after 7 days for more on this topic.

Do leave your comments and want to contact me than e-mail me at rahilljoshi5@gmail.com









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